Distinguished Alumni Awards
Marsha Doiron
Travel Counsellor, 1989/Business Admin, 1994
Marsha Doiron graduated from Holland College’s Travel Counsellor program in 1989 and graduated again in 1994 with a diploma in Business Administration.
In 2012 she joined Coach Atlantic Group where she became co-owner and took on the role of Vice President of Marketing and Development. Under her leadership, Coach Atlantic Group became one of the longest-running sightseeing tour companies in P.E.I. In 2013, She obtained her MBA from UPEI, and in 2019 she completed the Customer Experience Leadership Training program at the Disney Institute.
In 2019, Marsha and her husband, Adam, sold their shares in Coach Atlantic Group and she started a new company, Level Up Consulting and Training, where she continues to be a vital contributor to the tourism industry in PEI.
In 2021 Marsha opened Cottage Life Boutique in Cavendish, PEI and she and her husband opened a Mezza Lebanese Kitchen franchise in New Brunswick. In 2022, the Doiron’s purchased The Prince Edward Island Preserve Company.
As an active member of the Island community, she has sat on the Board of Directors with several PEI organizations. She has also participated in Dancing with the Stars, a Hospice PEI fundraising event, winning the People’s Choice award, and raising over $20,000.
Marsha is a solid example of an individual with an entrepreneurial spirit and a go-getter attitude. She is a loving mom to three children, Breagh, Kyle, and Porter.
Marsha received a Distinguished Alumni Award in 2022.